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On most dating apps, “people are forced to make a decision off this one profile that never changes and is extremely curated,” says Charmaine Hung, a Dating product manager at Facebook.
The social network wants to create a more dynamic and authentic experience.
Before meeting someone in person for the first time, many people—especially women—tell a friend or family member where they’re going and when they expect to be back, in case something happens.
Facebook Dating’s most exciting new feature builds upon a well-established safety practice for online dating.Facebook Dating, which began rolling out in other countries last year and launches in the US today, gives users ages 18 and up access to a suite of features designed to help them find a meaningful relationship.Plenty of them will be familiar to anyone with experience on other dating apps, but a few options take unique advantage of Facebook's biggest asset—its extensive cache of data on you and all your friends.But unlike Find My Friends, your location is only shared for up to an hour, at least for now.“We’re definitely playing around with the timing,” says Hung.“We did want to make sure that people weren’t accidentally sharing their live location longer than they intended to.”Facebook Dating will live as a tab within Facebook’s main menu on mobile.
The service will present you with potential matches based on your location, indicated preferences, and other factors.